Martech Manager
Job Introduction
We’re looking for a technically proficient and strategically minded MarTech Manager to lead the design, integration, and optimisation of BPP’s marketing technology ecosystem.
What if you read the description and don't meet every single requirement? We encourage you to apply anyway - we value diverse backgrounds and are committed to inclusivity!
What you’ll be doing
Working within the Marketing Automation team, this role will ensure that technology, data, and automation combine seamlessly to power learner acquisition, engagement, and retention across the BPP Education Group portfolio.
The MarTech Manager will be responsible for building a scalable, efficient, and insight-driven marketing technology infrastructure that connects paid, owned, and earned channels. You will work cross-functionally with Marketing, Product, Data, and IT to ensure technology underpins measurable commercial growth and delivers a connected learner experience.
What we’re looking for
To be successful in this role you will need to have a proven track record in the following areas:
- Proven experience in marketing technology, marketing operations, or automation management.
- Proven track record implementing and integrating marketing technology platforms (e.g., Salesforce, Customer.io, HubSpot, Marketo, or similar).
- Strong understanding of marketing automation, CRM, tagging, and analytics tools (e.g., GA4, Tag Manager, Tableau, Looker Studio).
- Experience managing multi-channel data flows between paid, owned, and CRM systems.
- Excellent project management skills with experience leading technology rollouts.
- Knowledge of data privacy legislation (GDPR, CCPA) and its implications for marketing.
- Analytical mindset with the ability to translate data into actionable insights.
- Degree in Marketing, Business, or a related field (Master’s desirable).
BPP Education Group actively promotes equality of opportunity for all with the right mix of talent, skills and potential, and welcomes applications from a wide range of candidates.
BPP Education Group reserves the right to amend or withdraw this advertisement at any time prior to the closing date, should we receive a high volume of applications or if business needs change.
Attached documents:
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